Available for New Projects

    Performance marketing & ads

    Paid campaigns that connect to your funnel. We build the ads, the landing pages and the tracking, then optimise for what actually generates leads.
    You talk to Roy or Sjoerd5.0 on GoogleFree · contact within 48 hours · fixed price upfront

    Google +

    social + ChatGPT

    ROAS

    focused steering

    48h

    first campaign live

    (01)Channels

    Ads that become part of your growth

    From search intent to AI-channel conversations: we run campaigns that match where your audience is.
    01

    Google Ads

    Search, display and Performance Max campaigns focused on conversions. We research keywords, write copy and build the account structure.

    02

    Social advertising

    Campaigns on Meta, LinkedIn and other channels where your audience is active. Creatives, audience building and A/B tests included.

    03

    ChatGPT Ads

    Advertising inside AI conversations: visible when someone asks for advice. A separate campaign with its own copy and landing page.

    04

    Conversion-focused landing pages

    The page behind the ad makes the difference. We build landing pages aligned with the offer, channel and audience.

    05

    Tracking & attribution

    Conversion tracking, UTM structure and optionally server-side tracking. So you know exactly which campaign delivers which lead.

    06

    Creatives & copy

    Images, headlines and ad copy that fit your brand and the platform. Multiple variants so we can test quickly.

    07

    Monthly optimisation

    Campaigns are not a one-time setup. We review weekly what works, reallocate budgets and pause what doesn't perform.

    08

    Reporting & insight

    A clear dashboard with cost per lead, revenue and ROAS. No vague impressions, just numbers you can act on.

    (02)Use cases

    When does performance marketing work?

    Concrete situations where paid campaigns make the difference:
    • You have a working site but too few enquiries
    • You're launching a new product or service
    • You want to quickly gain market share in a new region
    • You're already running ads but don't know what they deliver
    • Your competitors advertise and you don't
    • You want to reinforce SEO results with paid traffic
    • You sell through a funnel that can be better optimised
    • You want measurable leads for your sales team

    The ad budget is yours

    We invoice our fee separately from your ad spend. You decide and pay the budget directly to the platform. So you stay fully in control.

    "Ads aren't a cost centre. They're a growth channel you need to make measurable."

    , Dutchify

    (03)Included

    What you get

    Every ad project starts with a clear setup. No hidden costs, no automatic budgets without consultation.
    • Strategic intake and audience analysis
    • Channel and campaign type selection
    • Ad copy and creatives
    • Conversion-focused landing page
    • Conversion and event tracking
    • Account setup and campaign launch
    • Weekly or monthly optimisation
    • Clear reporting on leads and ROAS

    Specific campaign

    Advertising in ChatGPT

    A separate campaign for ads inside AI conversations. Visible when someone asks for advice, with its own landing page and enquiry flow.

    View the ChatGPT Ads campaign
    Approach, pricing and outcome

    How performance marketing works with us

    Ads that pay off don't start with budget, they start with the funnel. We first check whether your site or landing page can convert, then we turn on paid traffic. Then we measure what each lead costs and shift budgets to the channels and campaigns that perform best.
    01

    1. Intake and audience (days 1–3)

    We map your audience, competition and current enquiry flow. What's a lead worth? Which search terms or questions do people use right before they convert? That decides which channel we use first.

    02

    2. Landing page and tracking (days 4–7)

    The ad brings the click, the landing page does the rest. We build or optimise a page that matches the offer and channel, and connect conversion and event tracking so we know exactly what a lead costs.

    03

    3. Campaign setup and launch (week 2)

    We set up campaigns, write ad copy and create multiple creatives so we can test. Your ad budget is paid directly to the platform; we only invoice our fee.

    04

    4. Optimise and report

    Every week or month we review what works: keywords, audiences, creatives and landing-page variants. We pause what's too expensive, shift budgets to the winners and report in leads, cost per lead and ROAS.

    Price indication

    ServicePriceWhat's included
    Performance marketing & adsfrom €100 / monthFrom €100 per month, excluding your ad spend. One account, monthly optimisation and a report. Building new campaigns is one-off work and receives its own price.

    All amounts exclude VAT. The ad budget is separate and stays yours. View all prices

    Example of our approach

    For our own campaigns we build conversion-focused landing pages with a clear enquiry flow, tight tracking and matching follow-up. We use the same setup for clients, for example in the ChatGPT Ads campaign around advertising in ChatGPT.

    View ChatGPT Ads

    A good fit if

    • You have a working site but too few enquiries.
    • You want to quickly test which channel works for your audience.
    • You want to know what every euro of ad spend delivers.
    • You have budget to test consistently for at least 4–6 weeks.

    Less suitable if

    • Your site or landing page doesn't convert yet.
    • You're looking for one-time magic without a test budget or patience.
    • You want the ad budget to run through us instead of paying the platform yourself.
    FAQ

    Any questions?

    • From €100 per month, excluding your ad spend. One account, monthly optimisation and a report. Building new campaigns is one-off work and receives its own price.

    • No. Our fee is for setup, management and optimisation. You decide and pay the ad budget yourself to Google, Meta, LinkedIn or the AI platform. We advise a starting budget that fits your goal.

    • You'll see the first impressions and clicks within a few days. To reliably know what a lead costs, you usually need four to six weeks of data. After that we shift budgets to the best campaigns.

    • We advise against advertising to a page that doesn't convert. If your site isn't ready yet, we first build a conversion-focused landing page or optimise your current page before we spend budget.

    • SEO builds organic traffic over the long term. Ads give immediate visibility and traffic while you pay. The smartest strategy is often both: ads for fast learnings and SEO for sustainable growth.

    • Google Ads (Search, Display, Performance Max), Meta (Facebook/Instagram), LinkedIn and ChatGPT/AI-platform ads. Together we choose the channels that fit your audience and budget.

    Further reading

    Related guides from our knowledge base

    Explore our other services

    One partner for strategy, design, development and growth.

    Available

    Need campaigns that pay off?

    Tell us where you stand. We'll advise which channel delivers results fastest.
    You talk to Roy or Sjoerd5.0 on GoogleFree · contact within 48 hours · fixed price upfront